Prime Day 2025 is the best time this year to get a big-screen TV. Sure, there are deals in the weeks leading up to the Super Bowl, but those are generally on the previous year’s TV because most new models haven’t been released yet.

On top of that, the Wirecutter Deals team tracks prices all year round to confirm that every discount we feature is actually a good deal. That means we can even tell you about the quality of the deal, such as if it’s the lowest price we’ve seen this year (or ever).