After nearly 60 years, Coca-Cola is discontinuing its first-ever diet soda, Tab, which acquired a huge fan base in the '70s and '80s and maintained a small but devoted following through the years.
The Coca-Cola Co. first launched its signature zero-calorie soda as a sugar-free alternative to classic Coke in 1982. In a decade consumed with aerobics, workout tapes and fad diets, Diet Coke quickly ...