Mobile advertising company Smaato and digital content start-up Cooliris are working to deliver 3D ads to mobile devices. But will people respond? Roger Cheng Former Executive Editor / Head of News ...

(Reuters) - Meta Platforms Inc will make it easier for brands to run three-dimensional ads on Facebook and Instagram through a new partnership with an ecommerce technology firm. The integration with ...

In a step toward bringing advertising into the metaverse, a new tech integration will make it easier for advertisers in several categories to create and employ 3D creative on Facebook and Instagram.

A digital billboard company now has the technology to make 3D ads on moving trucks. Thanks, I hate it.

Little Caesars' and Paramount's results for mobile 3D ads demonstrate the potential effectiveness of a format that brings more depth to mobile screens than provided by standard ads. The campaigns are ...

In a world plagued by the cat-and-mouse game of advertisers and ad blockers, the only scalable way to break through the noise is to create advertising that engages your audience. Gone are the days of ...

CRO at CGTrader, a leading 3D and augmented reality content production engine. Passionate about the impact of 3D, AR and AI technologies. Digital advertising is in crisis, with multiple forces rapidly ...

Google is introducing a new display ad format, called Swirl, that allows users to interact with 3D objects. Marketers can utilize their company’s existing 3D assets to produce ads that engage users by ...