Alexa Plus is aiming higher with a new superhero ad and a US-wide launch, including a free version for any app user.

The broader rollout, announced today (Feb. 4), marks a major milestone in Amazon’s effort to reinvent Alexa for the age of ...

Amazon’s revamped AI-powered assistant is now available to everyone in the US, with new tiers that include a free option for ...

Amazon is expected to unveil its new and improved AI-powered Alexa later this month, but it may not reach the public immediately after the event. Internal sources reveal that Amazon seems to have ...

After more than a year of waiting, Amazon finally unveiled on Wednesday in New York City its next-generation Alexa voice assistant. It centers around large language models (LLMs) like the ones that ...

So, it's finally here – just over 10 years since Amazon's Alexa voice assistant sparked a new (and ultimately underwhelming) age of voice assistants, it's just been given a major AI brain transplant.

Amazon unveiled on Wednesday the first major overhaul of its Alexa voice assistant since it was introduced more than a decade ago, embedding it with generative artificial intelligence. The effort ...

At an event in New York on Wednesday, Amazon announced an upgraded Alexa experience — Alexa+ — powered by generative AI technologies. Onstage, Amazon’s devices and services chief Panos Panay called it ...

Amazon today sent out invites for an AI-focused event that will be held on February 26, and according to Reuters, the company plans to introduce its next-generation Alexa generative AI service. Since ...