Last name, Bladder. First name, Greatest. Reigning Nathan’s lemonade gallon chugging champ Eric “Badlands” Booker is ready to wash away the competition this Independence Day, seeking a fifth straight ...

If you think the Nathan's Hot Dog Eating Contest was solely about hot dogs, you are sadly mistaken. There's a men's contest, women's contest and -- for two years now -- a lemonade chug. What else ...

Join us for the Thick-it/Thick Water Challenge! This video features a challenging experience inspired by Badlands Booker, ...

A New York man set a Guinness World Record last month when he downed a 2-liter bottle of soda in 18.45 seconds. Eric “Badlands” Booker is a competitive eater who regularly shares his speed-drinking ...