In the cluttered landscape of Indian advertising, few commercials have managed to capture hearts quite like the Cadbury Dairy Milk Silk traffic jam advertisement featuring Nimrat Kaur. Released in mid ...
Piyush Pandey, one of India’s most celebrated advertising figures whose work redefined storytelling across brands and politics alike, passed away on Friday at the age of 70. From Fevicol’s ...
Ogilvy’s Bhakti Malik writes about the agency’s WARC Awards for Asian Strategy Grand Prix-winning work for Cadbury Celebrations, and how it achieved growth during an unprecedented Diwali season by ...