The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown last year pitted Pepsi Zero Sugar against Coca-Cola Zero Sugar. At the ...
The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown last year pitted Pepsi Zero Sugar against Coca-Cola Zero Sugar. At the ...
PURCHASE, N.Y., Dec. 3, 2025 /PRNewswire/ -- 50 years ago, PEPSI® put its cola to the test and America agreed: Pepsi tastes better than Coke. Now, with growing consumer demand for great-tasting ...
It’s been 50 years since some savvy marketers launched the Pepsi Challenge, a series of blind taste tests conducted all over the U.S. in public places giving everyday soda drinkers samples of Pepsi ...
Diet soda is marketed as a healthy alternative to its more sugary cousin, but is that true? As it turns out, diet soda comes ...