Meta will start scraping conversations with AI chatbots to gather data for the purpose of ad targeting. The company says this ...

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...

So, you’ve launched your ad campaign. You’ve set up your targeting, written some punchy copy, picked a catchy image or maybe a video and hit "go." A few days pass, then a week, and you’re left ...

A recent study conducted by university researchers in 2024 revealed that Facebook’s advertising algorithm may be disproportionately targeting Black users with ads for for-profit colleges. This finding ...

Scam ads on Facebook have evolved beyond the days of misspelled headlines and sketchy product photos. Today, many are powered by artificial intelligence, fueled by deepfake technology and distributed ...

A lawsuit filed on Thursday accuses Facebook of letting ad targeting tools be used to exclude women and older people from offers regarding loans, investments and other financial services. Facebook is ...

A new analysis of political advertisers found that the platform profits from ads that include deepfakes and other content prohibited by its own policies.