Courtesy of Snap/Warner Bros. Snapchat is pinking out loud for Greta Gerwig’s “Barbie.” Warner Bros. Pictures is launching a “Barbie” AR Lens ad campaign exclusively on the social and messaging app — ...

In the 2010s, Snapchat gave everyone a new face. The app launched its lens feature in 2015, and within a year, millions of people were turning themselves into dogs, deer, and flower-crowned goddesses ...

Sophia Feona Cantiller, a cum laude graduate in Computer Science from the University of the Philippines, swapped coding bugs for content buzz. Her true love? Writing stories. We maintain a strict ...

Snap Inc (NYSE:SNAP) announced the roll-out of new augmented reality experiences on Tuesday. What Happened: According to Reuters, the new features allow Snapchat users to generate more realistic ...

There's a new Snapchat filter in town and it's become a viral sensation ... so much so, it's been used over 1 billion times, making it one of the most popular ever on the app. We're told, "disgust" ...

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To give advertisers another way to reach users, Snapchat launched Sponsored AR Filters, a new ad format that will allow brands to create augmented reality overlays that can be added to Snaps after a ...

A handful of new capabilities for developers were announced on Thursday at Snap’s AR event. A handful of new capabilities for developers were announced on Thursday at Snap’s AR event. is features ...

Snapchat has launched a new advertising option called “sponsored AR filters”. From now on, brands can sponsor augmented reality (AR) filters in the app that users can add to their posts and that allow ...