The mascot’s appearance on “Fudd Around and Find Out” is part of a larger push from the insurer to move past “one-way ...

The GEICO Gecko is arguably one of the greatest and possibly one of the most recognizable "spokes-animals" of all time. But exactly who is the voice behind that charming green CGI reptile who is able ...

Geico is using generative AI to enable its gecko mascot to give podcast interviews and react to live events.

“Legend of the Lizard” is the culmination of a campaign Geico kicked off late last year by bringing back a Caveman mascot that had been on ice since 2018. The strategy shows the insurance giant trying ...

Netflix is running the first custom creative campaign for its ad-supported tier in partnership with Geico, according to news shared with Marketing Dive. The effort pairs the insurance firm’s gecko ...