Model budget shifts, forecast KPI impact, and estimate YouTube reach before scaling. See how these underused planning tools ...

Google has revealed the ad revenue that it generated solely from YouTube, revealing a stunning $9.79 billion earned in Q2 2025. The number seems to indicate that YouTube is as popular as ever, and ...

YouTube Premium users on Reddit say their Google Home speakers played ads and random music, and Google has confirmed the issue.

If you hate the act of watching YouTube today but can't imagine living without it, it's time to put your wallet where your mouth is.

As Google continues to ramp up pressure on ad blocking methods like browser extensions and VPNs, the cat-and-mouse game between the blockers and Mountain View has grown in breadth and complexity.

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...

Rahul Naskar has years of experience writing news and features related to Android, phones, and apps. Outside the tech world, he follows global events and developments shaping the world of geopolitics.

It's 2026. If you're still using ad blockers to watch YouTube instead of paying for YouTube Premium, we need to have a talk.

Sarah has been an editor and contributor for GameRant since 2015. She kicked off her video game journey after meeting her first Chocobo, she never looked back. After years of playing them, she decided ...