Lorac Cosmetics has named makeup artist Kelsey Deenihan as its first artistry adviser, a role previously held by the brand’s founder, Carol Shaw. “No pressure, right?” said Deenihan, whose clients ...

SAN FRANCISCO–(BUSINESS WIRE)–Encore Consumer Capital (“Encore”), a private equity firm that invests exclusively in leading consumer products companies, is pleased to announce that it has made an ...

Smudgy liner, shellac lip gloss, and sparkly lids go well with a vodka soda and a backstage pass.

"Ever a surprise, ever as before, and ever just as sure" are lyrics you can sing in January about your makeup collection. That's because POPSUGAR has exclusively learned that one magical product from ...

Markwins — the owner of Wet N Wild and Physicians Formula — has acquired prestige cosmetics brand Lorac. Lorac makes products like Pro Hi-Res Lip & Cheek Powder, $19, Sheer Porefection Foundation, $35 ...

Emma Watson may have had to attend princess boot camp to become Belle from Beauty and the Beast, but one makeup company just made it that much easier to become a Disney Princess. The new LORAC Disney ...

Surprise! The Beauty and The Beast DVD arrives on Jun. 6. To herald the release, LORAC has dropped a Beauty and The Beast Makeup Collection, which follows the brand's Pirates of the Caribbean beauty ...

Drop whatever it is you are doing or planned to do and get yourself in the shopping mindset. LORAC has released a Beauty and The Beast Makeup Collection, which is a follow up to the brand's Pirates of ...

Lorac is known, in the beauty world and in my makeup drawer, as a workhorse. Whether it's with special-edition palettes or classic mascara, the brand — which has been around for 25 years — makes ...

We've become obsessed with runway and red-carpet beauty, but with so much pressure on women to look perfect at all times, it's really no wonder we crave that seemingly flawless face . Emerging from ...

Just when we thought our obsession with all things Beauty and the Beast had reached peak levels, LORAC has gone and done it. Sure, we shopped the various fashion collabs and plotted ways to get our ...