Life Cereal and its iconic Mikey commercial is legendary. Mikey is back and not only does he like his Life Cereal he loves his life. Sometimes a favorite food is more than just another cereal bowl.

Fans are invited to call the Life Cereal #ifykyk hotline to share their advice with actress Julie Bowen and other parents around the country CHICAGO, Nov. 13, 2023 /PRNewswire/ -- Life Cereal is ...

CHICAGO - Life cereal announced that it is partnering with "Modern Family" actress Julie Bowen to launch a national hotline for parents across the country to share their wisdom.. Now, parents ...

Mikey has made a few reappearances over the years. Life Cereal held a promotion for consumers to “be the next Mikey” in 1997, putting it on cereal boxes.

by Les Luchter, April 9, 2025 ; Life Cereal, entering the functional foods realm with a Mighty Life line, has teamed with first-aid brand Welly for limited-edition bandages.

Cereal makes up only 7% of the U.S. population’s added sugar intake, fifth on the list of the top sources of added sugars. It’s far below sugar-sweetened beverages (24%) and desserts and sweet ...

When rumors spread around the playground in 1979 that Mikey, the kid from the Life cereal commercial, had been killed from a fatal mix of Pop Rocks and Coca-Cola, I thought only of myself.

Life Cereal is asking fans to share their parenting tips for navigating everyday real-life moments and making mornings a little easier for their families. The brand is partnering with Julie Bowen ...