In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. If you’ve been in business for any length of time, you ...

In Gearhead last week we began discussing our problems maintaining the mail list for the Gibbs Irregulars (a list of readers I poll for their thoughts – send a message to [email protected] with the ...

Dunhill International List Co. Inc., Boca Raton, FL, yesterday said that it formed an e-mail list management division. The new division was established to handle both branded and compiled e-mail files ...

Rancho Santa Margarita-based Melissa Data Corp., a maker of software for managing and sorting mailing lists, has acquired part of a struggling publicly traded company that does call center and data ...

YesMail, Chicago, has debuted its e-mail list management service, which allows marketers and publishers to outsource the development, maintenance, sale and delivery of their opt-in databases, the ...

TNC has updated XBase, a new software tool designed to work with Mac OS X Server and WebObjects. Xbase can be used to build online news and a Web magazine-style Web site on with Mac OS X Server.

For users of Microsoft's ListBot service, the free ride is over. The Redmond, Wash.-based company on Thursday warned subscribers to the ListBot electronic mailing-list management service that it will ...

Harris & Baseview, which produces a variety of solutions for print publishing environments, announced on Tuesday an upgrade to CirculationPro, its software for managing subscribers through a built-in ...

This week in Gearhead we look at a great product for managing mailing lists – so good in fact that we’re using it to run the Gibbs Irregulars.