From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...

Big data, together with AI, can help you find your target audience and communicate with it more effectively than ever before.

Think back just a decade ago when discovering a music festival meant stumbling across a poster at a record shop or hearing ...

Silverback Digital Marketing has announced a continued focus on refining its social media marketing practices, reflecting broader changes in how organizations communicate, distribute information, and ...

Effective social media content has the power to shape first impressions and influence buying decisions long before a lead ...

Reno Macri is a Managing Director at Enigma Visual Solutions Ltd, a leading exhibition design and event marketing company in the UK. Specialising in exhibition services like stand design & build, ...

If you’ve been dragging your feet on social media or just randomly posting here and there without a real plan, 2026 might be the year it finally catches up to you. While you’ve been overthinking ...

Dr. Alaina Leverenz from Columbia College’s Robert W. Plaster School of Business offers tips for using AI for digital ...

The popularity of B2B marketing using social media platforms is growing like gangbusters online. What began as a simple connection with another business has become a tremendous marketing engine that ...

Katharine Paljug is a financial writer and editor with over a decade of industry experience. Her writing has covered nearly every aspect of the financial world, from investing in forex to paying for ...