UPDATE: Pepsi on June 1 revealed its first commercial with Bad Bunny, per a press release. Set to his song "Where She Goes," the 90-second spot features the pop star as a lifeguard — a role hinted at ...

Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Lots of music created on behalf of brands are catchy and hard to forget—that’s why attempted ...

Pepsi has partnered with TikTok star Khaby Lame for an ad campaign supporting the nationwide rollout of Nitro Pepsi, a nitrogen-infused cola unveiled last month, according to details emailed to ...

Cindy Crawford recreates her iconic ’90s soda commercial in the music video for the X-rated TikTok song “One Margarita.” The visual, which dropped on YouTube Tuesday, begins with the supermodel ...

Nearly 20 years after Pepsi debuted its “Roman Empire” ad featuring Britney Spears, Beyoncé, and Pink, the soda brand is back with a new “Gladiator II”-themed campaign titled “Make Your Gameday Epic” ...

Madonna’s prayers have been answered! Thirty-four years after a commercial featuring her hit song “Like A Prayer” was banned, the controversial clip finally aired again on Tuesday, September 12, ...

Thirty-eight years after the movie “Footloose” debuted, Pepsi has rolled out an ad with a new version of the song, sung by Chloe Bailey. The two-minute-plus video, via VaynerMedia, shows Bailey ...

Cindy Crawford established herself as a fashion force in the ’80s, but if you had to pick a moment that truly cemented her as a singular pop culture icon, it might very well be Pepsi’s 1992 Super Bowl ...

NEW YORK - Members of the original funk band War say they can't be friends with PepsiCo. They're suing the soft drink maker for more than $10 million, saying it did not negotiate with them to use ...