This ad's fast-and-loose approach to protest imagery—turning real moments into an opportunity to celebrate commerce—sounds a ...

For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, ...

Two bottles of Coca-Cola and a bottle of Pepsi. Soeren Stache/picture alliance via Getty Images (Soeren Stache/picture alliance via Getty Images) Pepsi not only used the Coca-Cola polar bear ...

With Super Bowl LX less than two weeks away, brands are already making headlines with early ad releases. This year, Pepsi has ...

Add Yahoo as a preferred source to see more of our stories on Google. CHICOPEE, Mass. (WWLP) – Pepsi has unveiled its Super Bowl LX campaign, “The Choice,” featuring a polar bear who chooses Pepsi ...

Pepsi not only used the Coca-Cola polar bear as a focal point of its 2026 Super Bowl ad, but the company also added a few twists along the way. However, the commercial begins with the bear taking a ...

The top five most popular Super Bowl commercials are rewarding advertisers with buzz, but some may not have done enough to ...

In this op-ed, Jiffi’s head of brand and communications, Paige Hinson, explores how the Super Bowl has become a battleground ...

Last week AdAge reported that the big new Super Bowl commercial from SodaStream, the little home carbonation kit that could, got the thumbs-down from CBS for taking aim at Pepsi and Coke, two major ...

For decades, Super Bowl commercials have garnered as much attention as the big game itself. Millions will tell you that they tune in not so much for the football, but for the advertising and the ...