For the last few weeks I’ve been testing out the Apple Watch Strap by Survival Straps which is made with a mix of paracord and high quality stainless steel. While there are lots of cheap Apple Watch ...

Not just a fashion statement, Survival Straps consist of several feet of ultra-functional 550-pound test parachute cord woven to form bracelets and other gear. Made in America, adjustable steel clasps ...

If Norman Ollestad’s story got you thinking about what you’d need in a do-or-die survival situation, the Paracord Watch Strap might be for you. The Survival Watch Strap uses a 316 marine grade ...

Survival Straps’ paracord Apple Watch bands are a big hit with Watch Store customers. These custom-made bands are the real deal, made with military-grade materials and great craftsmanship — yet the ...

“Wear it, unravel it, survive!” That’s the somewhat melodramatic but highly illustrative tagline for Survival Straps’ namesake product, a bracelet made of paracord that can be untied and unfurled in ...

A more masculine bracelet you will not find: Survival Straps are tightly braided, 20-foot lengths of parachute cord that can support 550 pounds. Perfect for that unforseen canyon rappel, or for Tarzan ...

PONTE VEDRA -- As we head into the last week of the Olympics in Sochi, a Ponte Vedra company is proud to have played a part in the worldwide event. The company helps support U.S. athletes by raising ...

PONTE VEDRA, Fla. – Part of Jacksonville will be headed for Sochi, Russia, for the 2014 Winter Olympic Games. Ponte Vedra-based company, Survival Straps, is outfitting Team USA not only with gear for ...

From the makers of the Crovel survival shovel comes a new multifunctional survival tool. "A cross between the Swiss Army Knife and MacGyver," the Recon 6 wristwatch is more than meets the eye thanks ...

The Olympics provide the biggest sports stage in the world, and a small company from the First Coast will partially bask in this year's spotlight on the Summer Games. When U.S. Olympic team members ...