TikTok loves cleaning content, and one product in particular is The Pink Stuff, a cleaning paste from the UK’s Star Brands that has garnered over 400 million views and rising. The Pink Stuff is ...
The Pink Stuff, a home cleaning paste, went from total obscurity to viral sensation — and Walmart staple — thanks to one “cleanfluencer” and her legion of fans. By David Segal In 2018, The Pink Stuff ...