A multi-pronged Birds Eye campaign in partnership with Nickelodeon’s “iCarly” live-action series has yielded strong engagement metrics and sales gains for the brand that helped lift the frozen foods ...
There are plenty of commercials for healthy food, but the odds of a child viewing them are about as good as a cartoon villain defeating a superhero. More than 90 percent of food products advertised on ...
For many parents, getting kids to eat veggies isn't easy. But now, a popular Nickelodeon star is helping children learn to love their greens. Jeannette McCurdy, star of "iCarly," teamed up with Birds ...
Perhaps calling your usual recipes funky attention-catching names would get your kids more enthused about vegging up. Pinnacle Foods’ Birds Eye brand has teamed up with Nickelodeon’s hit live-action ...
Before Instagram, Snapchat and TikTok, Carly Shay (Miranda Cosgrove) was the original influencer, racking up internet views, producing skits with co-host Sam Puckett (Jennette McCurdy) and booking ...
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