While AI casts an uncertain shadow and mega-influencers still command much of the MENA market, there is an undeniable shift ...
In today’s Digest, we discuss Omnicom announcing a major overhaul with new leadership and job cuts, Havas buying Unnest to ...
Now with Q4 now in full swing, many brands are going all out on their OOH campaigns as they welcome in the Christmas season, ...
Your email is the key to your apps, logins, communication, receipts, security checks. It holds years of personal data, ...
Utgivarna, a group of Swedish publishers, has filed a police complaint against Meta’s CEO Mark Zuckerberg, accusing Facebook ...
CTV advertising was among the ad tech trends in 2025, and it will keep gaining momentum in 2026 and beyond. CTV ad spending ...
In today’s Digest, we discuss the out-of-home advertising (OOH) industry reporting 4.4% growth in Q3, Australia making ...
ExchangeWire sat down with Tom Laband, CEO and co-founder of Adsquare, to discuss the evolution of location data in ...
Blasto, a full-scale programmatic advertising ecosystem and long-standing advocate for transparency and innovation, announces ...
The open web contracting. Referral traffic has been obliterated primarily by Google and the shift in consumer behaviour. The ...
In today’s Digest, we cover Walmart exploring ads for its Sparky AI shopping agent, Warner Music Group settling with an AI ...
In today’s Digest, we look at US senators pushing a probe into Facebook and Instagram scam ads, ChatGPT adding a new shopping ...