AI-generated summaries on search pages are keeping users from clicking websites, leading to clear drops in organic traffic.

AI companies in the US and China are adding shopping tools to their chat apps, hoping to turn them into all-in-one services.

Research by Pew suggests several social media action points for professional marketers. We sum up key findings and suggest ...

Short-form video isn’t just trending, it’s reshaping how we consume content. It’s how we keep up with culture, news, creators ...

Influencer marketing is undergoing a major shift. What used to be a brand and social team activity has rapidly become a core ...

Author: Chelsie Carvajal, Billo Billo’s unified creator marketing platform uses insights from extensive video ad data to help ...

Card-not-present (CNP) fraud makes up the majority of card-related financial crime, but can be combatted by MFA.

Every marketer today feels the pressure to do more with less: more reach, more conversions, more loyalty, all with tighter budgets and increasingly distracted consumers. But beneath the noise of ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. As many as 60% of consumers believe their personal data is routinely ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Tailoring marketing approaches to resonate with regional audiences ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Brand ambassadors are on the rise, with 61% of marketers across the US ...

Ryan Daws is a senior editor at TechForge Media with over a decade of experience in crafting compelling narratives and making complex topics accessible. His articles and interviews with industry ...