Coke rewards BUFFALO, N.Y. — Coca-Cola still purports to offer a rewards program even through consumers who track the codes on their bottle caps cannot redeem them for anything of value, one purchaser ...
Coca-Cola is in the midst of “evolving” its Coke Zone points scheme putting renewed focus on “redefining rewards”, according to VP of global connections Ivan Pollard. Speaking to The Drum at Cannes ...
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