The vision for X Games' future under new CEO Jeremy Bloom includes sports betting, AI judging, fantasy sports and the debut ...

Early in his tenure as the CEO of X Games, Jeremy Bloom is ready to show off some new tricks. Bloom and his charges have been ...

The X Games will experiment judging halfpipe runs this week in Aspen using artificial intelligence, the cutting-edge ...

The organization's new CEO Jeremy Bloom talks about the future of the iconic brand.

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Making its debut in Aspen, X Games will leverage AI technology from ...

A new non-human judge will be joining staff at the Winter X Games in 2025. With AI continuing to grow, many believe it may be time to introduce artificial intel ...

The X Games is taking a leap into the digital future by partnering with Google on a new AI judging technology for some ski ...

A cat named Mittens accidentally flew three times between New Zealand and Australia this month after her cage was mistakenly ...

Jeremy Bloom has a lot to learn as the new CEO of X Games, but with a veteran supporting cast around him, the nerves should ...

"I think there's probably an opportunity for us to evolve the word 'action' into other things," he says. But first: Aspen ...