Kanye West has reignited his year-long feud with adidas and is calling out Jerry Lorenzo, calling him “corny and disloyal.”

The company cut ties with West in October 2022 after the rapper made antisemitic comments and engaged in bizarre behavior, slashing his net worth and ending his billionaire status.

Kanye West's tense relationship with Adidas: a look at the fallout following his controversial social media rants in 2022.

Kanye West is calling out his former business partner Adidas over allegedly shady search engine tactics in a lengthy rant.

West, who now goes by Ye, began his latest post by insinuating that Adidas intentionally positioned itself atop of the Google search results for yeezy.com. His comments have been lightly edited for clarity.

"The tweet" Ye might be referring to is his infamous Twitter post in which he threatened to go "death con 3" on the Jewish community in 2022. The social media website, now known a

Kanye West is back on social media, and – as expected – he has plenty to say in 2025. On Tuesday (Jan. 7), the controversial talent shared a lengthy message to adidas, a company who he felt is trying to undermine his business with shady tactics.

Ye isn’t sparing anyone in 2025. On Tuesday (Jan. 7) night, the Chicago multihyphenate took to social media to call out adidas for what he claims are attempts to undercut his independent Yeezy line. In a lengthy Instagram caption,