Facebook's parent company finally brings ads to WhatsApp, straying from the hit messaging app's founding principles ...

Around £30bn of the £45bn spent on UK advertising currently goes into the voracious paws of big tech: chiefly Meta (Facebook, Instagram and about-to-take-advertising What's App) and Google (the ...

SAN FRANCISCO: WhatsApp is set to roll out three new monetisation features within its Updates tab, including paid channel ...

The company also appears to have fallen behind in the artificial intelligence (AI) race, with Apple Intelligence features reportedly consistently running into delays. In addition, ...

WhatsApp will be launching three new features allowing businesses to advertise in-app. Here’s everything you need to know.

Canva’s acquisition of MagicBrief is another signal of its enterprise push, bringing ad smarts to its creative toolkit ahead ...

The updates include AI-generated video capabilities, branding customisation features, business-specific AI assistants, and new interactive formats.

The MENA region's tally of Cannes Lions trophies has jumped from six on Day 1 to 14 on Day 2, with BigTime Creative Shop ...

Meta boss Mark Zuckerberg said the ads on WhatsApp will not affect personal chats and will be available to channel ...

For the first time since acquiring messaging platform WhatsApp in 2014, Meta is introducing advertising to the app.

This is an audio transcript of the FT News Briefing podcast episode: ‘Trump demands that Iran surrender’ Marc Filippino Good morning from the Financial Times. Today is Wednesd ...