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Netflix Turns To AI For Dramatic Scene In Sci-Fi Series The Eternaut
In a first for the streaming giant, Netflix has confirmed it used artificial intelligence (AI) to generate a major scene in its original sci-fi series The Eternaut. The admission came straight from co-CEO Ted Sarandos during the company’s Q2 2025 earnings call, and it marks a significant moment for the entertainment industry.
Netflix confirms GenAI use to cut VFX costs
Netflix co-CEO Ted Sarandos has confirmed that its The Eternaut series used generative AI instead of traditional VFX to cut costs. The Argentinian sci-fi series used the technology to visualise a falling building in Buenos Aires, which it claims was both cheaper and ten times faster than traditional VFX.
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Netflix quietly used generative AI in this scene in Eternaut, and no one even noticedA blink‑and‑you‑miss‑it building collapse in Eternaut episode 6 was crafted with generative AI, slipping past viewers unnoticed.
The Eterenaut” is the first show from the streaming giant to use GenAI, which co-CEO Ted Sarandos called an “incredible opportunity.” ...
During a call with investors yesterday, Netflix co-CEO Ted Sarandos revealed that Netflix's Argentine show The Eternaut, ...
Netflix co-CEO Ted Sarandos revealed that "The Eternaut" made history in a sequence that showed a building in Buenos Aires ...
The streaming company said it used the technology onscreen for the first time in an Argentine science fiction show.
The streaming giant’s co-CEO told financial analysts that artificial intelligence tools are expanding creativity.
The streamer said in an earnings call that, due to the show's lower budget, it was cheaper to use AI than to pay VFX artists.
Netflix has unveiled its first show, "The Eternaut," featuring AI-generated shots to cut costs. Co-CEO Ted Sarandos expressed ...
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