The just-launched professional winter sports league has a brand-savvy founder in the former Olympian Shaun White. Attendees ...

At the debut competition in the legend’s Snow League startup, snowboarders envision a future that includes sustainable ...

The Snow League, Shaun White’s new professional halfpipe league, debuts Friday, March 7, 2025 at Buttermilk in Aspen. The ...

He retired from competition after the 2022 Winter Olympics in Beijing, but now he’s on a mission to transform the sport in a ...

White's competitive winter sports show, The Snow League, commences this weekend in Aspen with 36 athletes from around the ...

Here's everything you need to know about The Snow League, including TV channel and streaming options for Shaun White's new ...

First Event Begins This Friday, March 7, at 11:30 a.m. ET Exclusively on Peacock; Encore Presentation on NBC on Saturday, ...

Snow League’s inaugural series returns in December 2025 with a stop at Secret Garden, China, followed by a return to Aspen’s ...

Legendary snowboarder Shaun White's 'Snow League' competition is on the rise after athletes experienced immense success at the recent event in Buttermilk, Aspen ...

White spoke with several people, and did some tricks on his skateboard, at SNÖBAHN Thornton on Tuesday, teasing youngsters ...

The legend rides on. Shaun White, the snowboard icon who helped bring the sport to the masses, is launching “The Snow League” ...

The Snow League’s world debut couldn’t have gone any better, if you ask founder Shaun White. “Honestly, it’s better than I could ever have imagined,” the snowboard icon said Saturday from Buttermilk ...