For its latest installment in the brand's "Do What Moves You" platform, BACARDÍ Rum taps Puerto Rican creatives TAINY and Alfred Marroquin to debut a teaser of a refreshed take of Elvis Crespo's ...

Teenage girls are by no means the only consumers of sugary beverages. For many people, they’re a regular purchase.

Today, YouTube is expanding its likeness detection too to support politicians, government employees, political candidates, and reporters. The company previously launched the feature last year for its ...

Colombian singer J Balvin is the right man for the job. Balvin is one-fourth of Coca-Cola’s official anthem for the FIFA ...

In need of a global superstar for a sports anthem? Colombian singer J Balvin is the man for the job. He’s one-fourth of Coca-Cola’s anthem for FIFA World Cup 2026. It is a reimagination of ...

WebFX reports on five advertising trends from the 2026 Big Game, emphasizing mass relevance, celebrity endorsements, ...

Matches at the 2026 World Cup will feature more TV ads than usual, with FIFA opening the door after instituting a blanket ...

Podcast advertising still hasn’t cracked the Fortune 500, but that’s about to change. Greg Glenday, CEO of Acast, sat down with Net Influencer Senior Editor Ceci Carloni to explain why 2026 could be ...

We came across a bullish thesis on Graphic Packaging Holding Company on Chop Wood, Carry Water’s Substack by Alexandru Dragut ...

The platform has been adopted by leading production houses, including Vertex CGI and Secret Level, the AI-native studio behind campaigns for Coca-Cola, Will.i.am, and The Black Eyed Peas. Their Secret ...

Advertising has always been about control: moulding a specific brand image to attract a certain demographic, planning a campaign around a specific event, crafting the perfect ad t ...

Discover the up-and-coming marketing power players boosting brands with bold campaigns and visionary leadership.