The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown ...

Like unique and tasteful artwork, practical goods and the Diet Coke Crocs that went viral.

Diet and zero-sugar soda are low-calorie drinks that don’t directly affect blood sugar. The main difference between the two ...

New NIH-funded research looks at what happens to blood sugar levels when Diet Coke is swapped for water.

CLEVELAND, Ohio – The crack of a can and that fizzy first sip that makes your mouth swoon. Diet Coke is having a moment. And Gen Z is calling the experience a “fridge cigarette,” comparing the hit of ...

Coca-Cola CEO James Quincey says his company is exploring ways to add protein and fiber to future soft drinks as part of a ...

The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown last year pitted Pepsi Zero Sugar against Coca-Cola Zero Sugar.

NEW YORK -- Coke Zero is getting revamped as Coke Zero Sugar. The new name is intended to make clearer that the drink has no calories, and a new recipe is intended to make the drink taste more like ...

When Tasting Table recently ranked five diet colas other than Coke and Pepsi, we discovered that there was one vintage soda that really impressed us.

Coke Zero’s latest campaign makes something out of zero. Leaning into the “Zero” in the brand name, the campaign contains no examples of the product, or ad copy. Conceived by creative agency Ogilvy ...