Amazon Prime Day will run until July 11, with Prime members having access to thousands of deals, from electronics to outdoor gear and everyday essentials. And Apple slashed prices on many of its products on Amazon.

The Apple Watch Series 10 frequently gets discounted at Amazon, but it doesn't always drop to $299 — its record-low price. After sitting at $330, select colors of the Series 10 are now $100 off ahead of Prime Day. It's an excellent deal on our favorite smartwatch fitness tracker, especially if you're already deep in the Apple ecosystem.

Apple is famously strict about discounts, and it rarely offers price drops even on the most affordable products. If you have to buy an AirTag, you’ll usually pay $29 each on Apple’s website.