News

From Hot Wheels to He-Man: Meet the Mattel exec charged with spotting toy stories with Barbie box office potential

Barbie producer and Mattel studio head Robbie Brenner is mining the company’s IP for film and TV. When it comes to turning a ...

Playmobil and Mattel bring two icons Together: Barbie® joins the Playmobil world

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company, and Playmobil, the iconic German-based toy ...

Mattel slaps political podcast ‘Coffee with Ken’ with bizarre lawsuit — insisting it could be confused with Barbie’s boyfriend

Mattel has filed a lawsuit against a Washington, DC-based political podcaster – claiming bizarrely that audiences might mistakenly associate his show with its Barbie franchise, The Post has learned.

Red Roses partner with Barbie before World Cup

The Red Roses' collaboration with Barbie will initially include t-shirts, hoodies and replica balls, rather than the ...

How Mattel Studios President and Chief Content Officer Robbie Brenner Is Crafting a Post-‘Barbie’ Slate

Mattel Studios president Robbie Brenner unpacks her unifying vision for the studio's slate, including Hot Wheels, Masters of ...
CNN2y

Mattel’s ‘Barbie’ is a hit. Retailers and restaurants want in ...

For marketers, “Barbie” has turned into a massive opportunity: A rosy, fizzy way to get new customers and stay culturally relevant. That’s always a good opportunity, but especially now, when ...
TMZ on MSN2d

Podcast Host Ken Biberaj Calls Out Mattel for Challenging Name Patent

Ken Biberaj ain't giving up his name for anyone ... even toy giant Mattel, who he says is overextending its reach in order to ...