Rhode founder Hailey Bieber makes jaws drop with a new bikini thirst trap amid husband Justin Bieber's cryptic post!

"My vision has been clear for months about what the world of Rhode summer is going to look like," said the founder in an interview.

Hailey Bieber is that girl. You prob didn't need me to tell you that. The model-turned-businesswoman just casually sold Rhode Beauty for a $1 billion and graced the cover of Vogue in the span of, like,

Bieber kissed her trusty LBD goodbye. Hailey Bieber made an exotic departure from her typically minimalist style at The Business of Fashion's Global Beauty Forum on June 10, 2025. She wore a vintage Versace minidress from 1996.

The beauty entrepreneur discussed her brand, Rhode, at the Business of Fashion Business of Beauty Global Forum.

Come summertime, many people find themselves enchanted by the sunshine and lighten up their hair color with the season. But Hailey Bieber is not many people! The model and Rhode founder may have just bucked the “going blonde for summer" trend with what certainly appears to be a new twist on her go-to brunette,

Hailey Bieber announced big news regarding her beauty company Rhode with a series of striking photographs that can't be missed – see pictures.