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Glanbia Performance Nutrition won the grand prix award and Diageo, owner of the Guinness brand, took home a record five category awards at the Marketing Institute’s 2025 All Ireland Marketing black ...
Lina Meshael is a strategy director at GroupM Ireland, where her clients include Fáilte Ireland, Suntory, SEAI and Laya Healthcare. With over 12 years’ international experience, she specialises in ...
New regulations requiring public bodies to dedicate a portion of their advertising to the Irish language continue to impact adland. GroupM’s latest Media Tracker report delves into the evolving ...
The new president for Local Ireland is Seán Mahon, managing director of the Southern Star. Mahon, who is based in Skibbereen, West Cork, has a long career in newspapers and digital media, having ...
Telco Vodafone Ireland has launched A Stranger’s Tale, a new audio series which encourages personal connections in an increasingly digital world and shared through the art of storytelling. Vodafone is ...
A new multimedia ad campaign highlights the partnership between Flogas and Emerald Park. As the theme park’s sustainable energy partner, the company powers everything from fun rides and attractions to ...
Social impact – is it a marketing sideshow, virtue signalling or a value creator? Alan Tyrrell writes ‘Greenwashing’, ‘virtue signalling’, ‘cheque book charity’, and any number of other negative ...
Digital advertising spend in Ireland grew by 11 per cent last year to exceed €1 billion for the first time, figures released by the Internet Advertising Bureau (IAB) indicate. Total digital ad spend ...
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