News

The stage is set, the stakes are high, and India’s creative powerhouses are once again ready to dazzle at the Cannes Lions ...
CTV’s diverse, long-form, and studio-produced content offers a curated, brand-safe environment ideal for advertisers seeking ...
At the e4m Pitch CMO Summit 2025, influence marketing leaders discuss how authentic storytelling, long-term partnerships, and ...
DAVP sets advertising rates based on circulation figures, not readership unlike commercial clients; most publications still ...
On May 22, when e4m broke the news that Partha Sinha was stepping down from the helm of the Times Group, the man himself ...
India’s baseline study—an important tool that helps assess TV households and viewership patterns—has not been refreshed since ...
The National Academy of Agricultural Sciences (NAAS), the premier body of agricultural scientists in the country, felicitated ...
The advisory calls on platforms to file self-declarations asserting their compliance with the Guidelines for Prevention and ...
This collaboration will be undertaken by Balaji Telefilms, including its divisions — Balaji Motion Pictures and Balaji ...
In this exclusive interview with Brij Pahwa, David Raab, Founder of the CDP Institute, unpacks the evolving role of Customer ...
Hakuhodo India has appointed Ranjeev Vij as Managing Partner and Ruchi Kohli as Senior Business Partner. Vij, with 27 years ...
In the ever-spinning carousel of Indian television news, where headlines race and anchors roar, where attention is currency ...