When it comes to Big Pharma, the likes of Novartis, Bristol Myers Squibb and AstraZeneca have Bluesky accounts — though none ...

WPP is offering free Friday lunches to encourage employees to return to the office, as part of its return-to-office policy rolled out this month. The advertising giant has begun laying on meals for ...

American tennis phenom Ben Shelton joins the ever-growing roster of athlete-clients-turned-ambassadors of the supplement brand Thorne with a new global campaign touting the launch of its suite of ...

Late last week, Eversana launched Eversana Orchestrate MLR, an AI platform that automates 90% of the common tasks associated with the traditional MLR process.

Daiichi Sankyo used the National Cherry Blossom Festival in Washington, D.C. as a platform to raise awareness about its oncology goals.

Like other agency groups, Publicis has seen its stock price slump since the start of 2025, dropping as much as a quarter from a near-record high of €103 to a low of €76 in early April, before ...

With broadcasts of the college football and NFL playoffs, as well as the men’s and women’s college basketball tournaments, many drugmakers looked to sports for advertising opportunities in Q1.

Days ago, most of the OPDP staff and leadership were among the thousands of workers laid off by HHS Secretary Robert F.

Publicis Health Media CEO Andrea Palmer details what attendees can expect at the 2025 PHM HealthFront conference.

Tremfya achieved an impressions share of voice (SOV) of 3.35%, generating 2.1 billion total impressions. While the brand held the top spot, the total impressions dipped by 2 million from when Sanofi ...

In recent years, Otsuka Pharmaceutical has made a public, concerted effort to align itself with the caregiver community. In ...

Pfizer abandoned the development of danuglipron and plans to focus its efforts on GIPR candidates and other earlier obesity programs.