I spotted this new “berry” version of Cheerios and it’s such a good example of how front-of-pack marketing can completely shape our perception. Bright pictures of lovely looking fruit, big emphasis on berries, lots of health-style messaging… you’d naturally assume this is a healthier choice to regular Cheerios. But when you flip the pack around and actually read the ingredients, you see the reality. The amount of “berry” in here is tiny and once fruit is industrially processed into puree form at